Andrew Boxall had been growing the finest strawberries in Kent and that in the past 10 years Andrew had been supplying “Local” strawberries to ASDA in Kent.
The sweet, melodious sounds of Xhosa women singing resonates over the strawberry fields on a Geelhoutboom farm where all types of berries thrive alongside a clear mountain stream
A report compiled for the British government’s Migration Advisory Committee (MAC) has further illustrated the crucial role of seasonal migrant workers and the Seasonal Agricultural Worker Scheme (SAWS) to the horticulture sector.
Building a quality supply
WellPict European Espana manager Edward Grieve strongly believes that the key to their success in Spain is down to one thing; the quality they offer. Over a difficult 05 sea...
AMS Exotics – Thriving Exports
2005 was a prosperous year for exports. We had unseasonably busy winter months in Jan and Feb with green asparagus and iceberg lettuce to Switzerland and Holland. A bou...
France joins the Well Pict European family
Lots of changes have been occurring for AMS European over the start of 2006. AMS European was formed in the Summer of 2004 as a partnership between AMS Exot...
Production increases after a successful 2005
Over the tough 2005 Iberian season Well Pict European’s farm in Portugal managed to maintain its quality record and win the respect of customers across Eu...
Preparing for the season ahead.
Since the move “back up north” in October Well Pict European Scotland has moved on from being a concept to something new, exciting and very tangible. Aurel Voiculescu,...
South Africa: Exponential growth in 2006
It has always been Well Pict European’s belief that how ever good a marketer you employ, real new business comes from providing new varieties or existing vari...
Sweet Taste of Kent
Andrew Boxall & AMS have pioneered local branding for Kentish strawberries
Local sourcing and locally grown was extended to Kent for the first time this year , whilst continuing wi...
Produced in Kent – Conference Report
10.10am Andrew Boxall (Strawberry Farmer Distributor)
Andrew, owner of H A Boxall & Sons of Sutton Valence, gave an overview of successful growing and marketing ...
ASDA buys Produced in Kent Strawberries for Ashford, Rochester and Kings Hill stores.
It is often said that Supermarkets are not interested in supporting local produce and we at Kent County Council a...
Strawberries go local
Kent grower Andrew Boxall is supplying his strawberry crop direct to three local ASDA supermarkets in the county.
In a pioneering arrangement which matches the ideals of Sir D...
Soft Fruit Grower of the Year 2004
National co-operation hopes
Achievements and plans…
Andrew Boxall’s range of strawberry varieties includes proven names Elsanta, Everest, Diamante and Flamenco.
...
Keep it local, keep it Cornish
As part of Well Pict European`s on going policy to sell local produce, this year their Cornish operation has supplied strawberries to Kensey Foods based in Launceston i...
New WPE production in Scotland
In 2006 Well Pict European will have it`s own production in Scotland. Well Pict European Scotland Ltd will be producing 50 acres of strawberries in its first season, wi...
SA Strawberry School
Developing soft fruit production in South Africa was always going to be a challenge for Well pict European. As the industry develops, the issue of good labour has become more and...
"The" Farm to work at in Portugal
Good plants, the right fertilizer programme and crop protection are just a few of the things needed to have a successful strawberry crop, but even if all these are p...
Superb Sabrosa
Perched on the rugged coastline of western Portugal, surrounded by national park nestles a gem of Iberian strawberry production. Well-Pict European Farms is the only UK grower producin...
PINK partner
Kent has always been one of the primary regions in the UK for berry production, Well-Pict European is pleased to be working so closely with a farm whom have been producing fruit in the a...
QC in motion
Well Pict European Ltd has recently implemented wireless QC application. The difference from the old system is that we do not need to synchronise the data to keep it up to date; the data...
Sales success with larger pack & Smartprice
AMS’ Marketing Department is pleased to report a very positive start with sales performance this year on all lines far exceeding the volumes that were sold...
Change for the better - Martin Seymour comments on 2004 and why he is getting excited about 2005.
2004 saw Well-Pict European close down two of our offices, Scotland and Kent. This was not a decision...
Pioneering packaging
Thursday 25th November saw the exciting launch in all 270 ASDA stores of an original new concept in cherry packaging. Brand new to the soft fruit industry, the 250g vertical for...
Fruitful Ltd blossoms
Fruitful Ltd was founded as a seasonal labour, we-based introductory agency by AMS in 2001 and has since introduced workers to all employers from all areas of the land-based i...
Developing trust
The WellPict trust is now fully up and running in South Africa. The trust represents about 70% of the country`s strawberry production and membership of raspberry and cherry growers i...
Exotic’s display at PMA
What does a natural harbour and mating place for Orcas (Killer whales), large schools of tuna fish, sardines, anchovies, home to some of the loudest sea lions in the world and...