Andrew Boxall had been growing the finest strawberries in Kent and that in the past 10 years Andrew had been supplying “Local” strawberries to ASDA in Kent.
The sweet, melodious sounds of Xhosa women singing resonates over the strawberry fields on a Geelhoutboom farm where all types of berries thrive alongside a clear mountain stream
A report compiled for the British government’s Migration Advisory Committee (MAC) has further illustrated the crucial role of seasonal migrant workers and the Seasonal Agricultural Worker Scheme (SAWS) to the horticulture sector.
Well Prepared ... Well Presented ... Well Placed ... Well Produced ... EXPECT SO MUCH MORE. We are so much more than just a grower and a packer. Our involvement starts long before a seed is sown and con...
RSS feeds from Well Pict European: In short, it stands for "Really Simple Syndication" and is a very easy way for any user of the internet to view or listen to the subject matter they`re personally inte...
AMS brings YAWYE to berries
The first products to be launched under the licence – an all-in-one super-berry breakfast and a mixed berry pot – will be on show at the exhibition, and AMS expects that t...
The Local Taste of Scottish Strawberries
The first locally grown Scottish Strawberry of the season have finally arrived and are being snapped up by local supermarkets. Strawberries are always a sure ...
Asda goes local on soft fruit
Asda is extending the scope of its local sourcing when it comes to strawberries, with a little help from Advanced Marketing Services.
Essex has been added to the list...
An early taste of summer
First West country strawberries of the season go to market
A farm near Axbridge has beaten the chill to produce its first crop of the year.
Trays of the summer fruit...
ASDA Customers say it with fruit
ASDA ran a trial with supplier/grower AMS & Well-Pict European with the launch of a LOVE HEART shaped strawberry pack into 50 of their stores.
All parties are exc...
Asda wins with Kentish berries
Asda and UK soft-fruit supplier AMS are reaping the benefits of Asda’s Local Choice campaign, particularly in Kent, where punnets marked ‘Kent Strawberries’ and showing...
Building a quality supply
WellPict European Espana manager Edward Grieve strongly believes that the key to their success in Spain is down to one thing; the quality they offer. Over a difficult 05 sea...
AMS Exotics – Thriving Exports
2005 was a prosperous year for exports. We had unseasonably busy winter months in Jan and Feb with green asparagus and iceberg lettuce to Switzerland and Holland. A bou...
Production increases after a successful 2005
Over the tough 2005 Iberian season Well Pict European’s farm in Portugal managed to maintain its quality record and win the respect of customers across Eu...
Preparing for the season ahead.
Since the move “back up north” in October Well Pict European Scotland has moved on from being a concept to something new, exciting and very tangible. Aurel Voiculescu,...
South Africa: Exponential growth in 2006
It has always been Well Pict European’s belief that how ever good a marketer you employ, real new business comes from providing new varieties or existing vari...
TABLE TOP GROWING SYSTEM
A HIGH LEVEL GROWING SYSTEM – Designed by growers. Used by growers.
• Cut harvest and husbandry costs
• Built to your individual specifications
• Quick and easy to erect or...
Soft Fruit Grower of the Year 2004
Finalists
Alan Firmin LTD
In the grand scheme of things, soft fruit is a new addition to the Alan Firmin portfolio. Farming (top fruit, arable and sheep) began in...
Sweet Taste of Kent
Andrew Boxall & AMS have pioneered local branding for Kentish strawberries
Local sourcing and locally grown was extended to Kent for the first time this year , whilst continuing wi...
ASDA buys Produced in Kent Strawberries for Ashford, Rochester and Kings Hill stores.
It is often said that Supermarkets are not interested in supporting local produce and we at Kent County Council a...
Soft Fruit Grower of the Year 2004
National co-operation hopes
Achievements and plans…
Andrew Boxall’s range of strawberry varieties includes proven names Elsanta, Everest, Diamante and Flamenco.
...
New WPE production in Scotland
In 2006 Well Pict European will have it`s own production in Scotland. Well Pict European Scotland Ltd will be producing 50 acres of strawberries in its first season, wi...
First WPE South African strawberry exports
For the first time since sanctions were imposed on the South African economy, strawberry exports have once again found their way onto European supermarket s...
SA Strawberry School
Developing soft fruit production in South Africa was always going to be a challenge for Well pict European. As the industry develops, the issue of good labour has become more and...
Don`t know your Z28 from your Z35?
Tunnel talk from WET
Well-Pict European Tunnels (WET) has always focused on giving their customers the best advice necessary to successfully grow protected crops; ...
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