Andrew Boxall had been growing the finest strawberries in Kent and that in the past 10 years Andrew had been supplying “Local” strawberries to ASDA in Kent.
The sweet, melodious sounds of Xhosa women singing resonates over the strawberry fields on a Geelhoutboom farm where all types of berries thrive alongside a clear mountain stream
Four of Europe`s leading berry companies involved in developing new varieties are going to be speaking at the Global Berry Congress organised by Eurofruit Magazine.
The prestigious annual Grower of the Year awards this year attracted the attention of Crop Pro Tech, the industry specialists in safeguarding your production.
Well Prepared ... Well Presented ... Well Placed ... Well Produced ... EXPECT SO MUCH MORE. We are so much more than just a grower and a packer. Our involvement starts long before a seed is sown and con...
Production increases after a successful 2005
Over the tough 2005 Iberian season Well Pict European’s farm in Portugal managed to maintain its quality record and win the respect of customers across Eu...
Preparing for the season ahead.
Since the move “back up north” in October Well Pict European Scotland has moved on from being a concept to something new, exciting and very tangible. Aurel Voiculescu,...
South Africa: Exponential growth in 2006
It has always been Well Pict European’s belief that how ever good a marketer you employ, real new business comes from providing new varieties or existing vari...
Soft Fruit Grower of the Year 2004
Finalists
Alan Firmin LTD
In the grand scheme of things, soft fruit is a new addition to the Alan Firmin portfolio. Farming (top fruit, arable and sheep) began in...
Produced in Kent – Conference Report
10.10am Andrew Boxall (Strawberry Farmer Distributor)
Andrew, owner of H A Boxall & Sons of Sutton Valence, gave an overview of successful growing and marketing ...
ASDA buys Produced in Kent Strawberries for Ashford, Rochester and Kings Hill stores.
It is often said that Supermarkets are not interested in supporting local produce and we at Kent County Council a...
Strawberries go local
Kent grower Andrew Boxall is supplying his strawberry crop direct to three local ASDA supermarkets in the county.
In a pioneering arrangement which matches the ideals of Sir D...
Soft Fruit Grower of the Year 2004
National co-operation hopes
Achievements and plans…
Andrew Boxall’s range of strawberry varieties includes proven names Elsanta, Everest, Diamante and Flamenco.
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New WPE production in Scotland
In 2006 Well Pict European will have it`s own production in Scotland. Well Pict European Scotland Ltd will be producing 50 acres of strawberries in its first season, wi...
Local success creates new WPE company
Well Pict European County Local is a partnership between Well Pict European and H A Boxall & Son. The alliance has been forged to deliver locally grown produce (...
"The" Farm to work at in Portugal
Good plants, the right fertilizer programme and crop protection are just a few of the things needed to have a successful strawberry crop, but even if all these are p...
Superb Sabrosa
Perched on the rugged coastline of western Portugal, surrounded by national park nestles a gem of Iberian strawberry production. Well-Pict European Farms is the only UK grower producin...
PINK partner
Kent has always been one of the primary regions in the UK for berry production, Well-Pict European is pleased to be working so closely with a farm whom have been producing fruit in the a...
Prolific Packhouse
If the first three months of 2005 are anything to go by then the Well Pict European packhouse is going to be a very busy place during the summer season, writes production and wareh...
South Africa: 60% market share
A combination of excessively high rainfall and limited agronomic knowledge of the new PSI/BGI varieties introduced by Well-Pict European brought last season (04/05) to ...
AMS awarded total British top fruit supply to Asda
Advanced Marketing Services (AMS) have been awarded the job of supplying the UK’s number 2 retailer, Asda, with their total requirement of British t...
Sales success with larger pack & Smartprice
AMS’ Marketing Department is pleased to report a very positive start with sales performance this year on all lines far exceeding the volumes that were sold...
Change for the better - Martin Seymour comments on 2004 and why he is getting excited about 2005.
2004 saw Well-Pict European close down two of our offices, Scotland and Kent. This was not a decision...
Fruitful Ltd blossoms
Fruitful Ltd was founded as a seasonal labour, we-based introductory agency by AMS in 2001 and has since introduced workers to all employers from all areas of the land-based i...
Developing trust
The WellPict trust is now fully up and running in South Africa. The trust represents about 70% of the country`s strawberry production and membership of raspberry and cherry growers i...
Exotic’s display at PMA
What does a natural harbour and mating place for Orcas (Killer whales), large schools of tuna fish, sardines, anchovies, home to some of the loudest sea lions in the world and...
Earliest ever crop
The Well-Pict European farm in Portugal has started picking earlier than ever before this season; the first harvest of festival was on the 29th November, almost a month earlier tha...